Let’s be real: influencer marketing looks really fun from the outside. You see creators opening PR packages, brands collaborating with TikTok stars, and marketing teams headi
...THE BLOG
From Grad to Growth: Your First Steps into Influencer Marketing
Apr 02, 2025
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So you’ve got your diploma in hand, your résumé polished, and your social feeds curated. Now what?
If you’re eyeing a career in influencer marketing, you’re not alone — and you’re not late. Thi...
Top Skills Every Influencer Marketer Needs (And How to Learn Them for Free)
Apr 02, 2025
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If you’re hoping to land a role in influencer marketing — or grow in the one you already have — there’s good news: most of the skills you need are totally learnable, and you don’t need a fancy degree ...
5 Influencer Trends I’m Loving Right Now — Especially in the Beauty World
Apr 01, 2025
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The influencer space is evolving fast — and if you blink, you might miss the next big trend. But lately, TikTok has become a full-on creative playground for beauty brands, and the way they’re showi...
So You Want to Work in Influencer Marketing? Start Here.
Mar 31, 2025
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So, you’ve just graduated and you’re eyeing a career in influencer marketing. Maybe you’ve always loved social media, maybe you've run a student brand campaign, or maybe you're just fascinated by the ...
Why I created the Influencer Marketing Academy
Mar 30, 2025
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Why I Created the Influencer Marketing Academy
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As the Global VP of Customer Experience at a SaaS company, I’ve had the privilege of working with some of the world’s most prominent brands, helping ...